October 19, 1982, Sheraton Hotel near Los Angeles Airport. A dapper man in a tailored suit and perfectly styled silver hair approaches a suitcase on the bed. Inside: 55 pounds of pure cocaine. He lifts a baggie, looks at it with satisfaction, and utters the words that will seal his fate: "This is better than gold." This man is John DeLorean, 57, former golden boy of General Motors and creator of the most futuristic car ever designed. In a few minutes, the FBI will break down the door and arrest him. In a week, his empire will collapse. And yet, three years later, his car will become the most famous time machine in the history of cinema.
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Today, I'm telling you the story of the man who achieved the impossible: transforming the American dream into a Hollywood nightmare , creating a revolutionary car with gullwing doors and a stainless steel chassis, then losing it all in a cocaine deal orchestrated by the FBI. This is the story of John DeLorean, the man who wanted to reinvent the automobile and ended up reinventing his own downfall.
The Rise: From Detroit to Glory
To understand the fall, we must first appreciate the height of the rise. John Zachary DeLorean was no ordinary man in the auto industry . Born in 1925 to a working-class family in Detroit, the son of Romanian immigrants had every reason to remain in the shadows. But DeLorean had that spark I call "creative madness"—that ability to see what others don't.
When he arrived at General Motors in the 1950s, the guy arrived with his engineering degrees, but above all with a vision. He didn't just want to make cars, he wanted to create legends . And frankly, we have to admit that he was pretty good at it.
1964, DeLorean is 39 years old and heads the Pontiac division. That year, the Pontiac GTO is released—and here, allow me a little technical aside. The GTO isn't just a car, it's the birth of the American muscle car . DeLorean takes a 389-cubic-inch engine, stuffs it into a relatively lightweight Tempest, and BOOM: 348 horsepower that turns any family man into a weekend bad boy. The car sells like hotcakes, GM realizes they're onto something, and DeLorean becomes the darling of management.
Three years later, another strike: the Pontiac Firebird . Once again, DeLorean hits the nail on the head. This time, he creates a car that will mark the collective imagination for decades to come. And me, when I see a Firebird Trans Am from this era... well, let's just say I have a few models in my collection that are worth a look, but we'll come back to that.
1972, the ultimate consecration: John DeLorean becomes vice-president of General Motors at the age of 40. The youngest in the company's history. At that age, most engineers still dream of designing their first car; he heads one of the largest divisions of the world's largest car manufacturer.
The dreamer who wanted more
But DeLorean isn't the kind of guy who's content with a leather armchair and a six-figure salary. He has a vision, and that vision doesn't fit with the GM philosophy . He wants to revolutionize the automobile. He talks about cars of the future, revolutionary materials, and avant-garde design. General Motors, on the other hand, just wants to sell Chevrolets.
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And then, let's be honest, DeLorean starts to get a big head. Success goes to his head . He divorces his wife, marries a model 20 years his junior, Christina Ferrare—yes, the TV presenter. He starts hanging out with Hollywood stars, driving a Maseratis, and wearing $5,000 suits. In short, he plays the playboy.
1973, the clash arrives. DeLorean slams the door on General Motors . Officially, it's for "strategic differences." Unofficially, the guy is fed up with having his creativity stifled. At 48, with $200,000 in savings and an oversized ego, John DeLorean embarks on an entrepreneurial adventure. He wants to create HIS car, HIS company, HIS empire.
And you know what? At first, everyone believes it.
The Crazy Project: The DMC-12
In 1974, DeLorean founded the DeLorean Motor Company. His idea? To create the car of the future . Not just another car, but THE car that would revolutionize the automotive industry. And when I say he was thinking big, that's an understatement.
First, the design. DeLorean called on Giorgetto Giugiaro, the Italian genius who designed the Lotus Esprit, the first-generation Golf, the DeTomaso Mangusta... In short, not just anyone . Together, they created something that came out of nowhere: a low, angular, futuristic car, with gullwing doors that opened towards the sky. But the craziest thing was the bodywork: entirely brushed stainless steel . No paint, no varnish, just stainless steel in all its glory.
The idea is brilliant on paper. Stainless steel doesn't rust, it's almost scratch-free, and above all, it gives it a unique look. The DeLorean is instantly recognizable . Even today, 40 years later, when you see one on the street, you turn around.
Technically, too, DeLorean is thinking big. A fiberglass and epoxy resin chassis, a Renault PRV V6 engine —yes, the same one in the Alpine A310, for those in the know. The idea is to make a safe, reliable, and revolutionary car.
The problem of financing
Except that creating a car from A to Z costs a fortune. DeLorean needed $200 million . In 1975, it goes without saying that you had to be pretty convincing to raise that kind of money.
And here, DeLorean shows the full extent of his salesmanship. He seduces all of Hollywood . Johnny Carson, America's most famous host, invests $500,000. Sammy Davis Jr. follows with $150,000. Roy Clark, the country guitarist, also contributes. In total, 132 private investors inject several millions into the venture.
But that's not enough. DeLorean goes after the big fish: the British government . And there, it's pure commercial genius. He proposes to build his factory in Northern Ireland, in the suburbs of Belfast. You know, that region in the middle of a civil war, with 17% unemployment and sectarian tensions exploding every day.
For the British government, it's a godsend. DeLorean promises 2,500 jobs in a disaster area . In exchange, London puts $120 million on the table, or 60% of the total funding. The deal of the century, apparently.
Except DeLorean may have lied a little about his abilities...
The Impossible Factory
1978, the Dunmurry factory, on the outskirts of Belfast, is built. A brand-new 6,500 square meters, equipped with the latest technology . On paper, it's magnificent. In reality, it's the beginning of a nightmare.
First monumental mistake: labor . DeLorean hires 2,500 people in a region that has never built a single car in its life. These people are brave, they want to work, but building a car is not like assembling spare parts. It requires know-how, precision, an industrial culture that Belfast does not have.
The result? The first DeLoreans to leave the factory were walking disasters . Faulty seals, gullwing doors that stuck, temperamental electronics, poor workmanship... I'll spare you the full list, but believe me, it's long.
And when I think back on it, I tell myself that DeLorean was discovering in real time what all manufacturers have known for decades : building a car is devilishly complicated. Between design and production, there is a gap that only experience can bridge.
Second problem: production costs . DeLorean had announced a retail price of $12,000—hence the name DMC-12. But when the first cars finally rolled off the production line in 1981, the actual price was $25,000. More than double what was expected .
To give you an idea, a Chevrolet Corvette sold for $18,000 at the time. The DeLorean was more expensive than a Corvette, but with significantly lower performance . 130 horsepower for the DMC-12 versus 230 for the Corvette. 0 to 62 mph in 9.5 seconds versus 6.5 for the Corvette. Not exactly what you'd call a selling point...
Market reality
And then there was the economic context. 1981-1982 was the recession . Americans were tightening their belts, and luxury car sales were plummeting. In this context, launching a $25,000 sports car wasn't exactly ideal timing.
In the first few months, DeLorean managed to sell a few thousand units. But reality quickly caught up with the dream . It was necessary to sell 11,000 cars per year to achieve profitability. In 1981, DeLorean sold only 6,000. In 1982, the trend did not improve.
DeLorean is starting to panic. Bills are piling up, investors are growing impatient, and the British government is starting to ask uncomfortable questions . The company is burning through cash like crazy, and the prospects for recovery are almost nil.
That's when James Hoffman arrives...
The friend who kills
James Timothy Hoffman, 42. A name that may not ring a bell, but he's the man who would precipitate DeLorean's downfall . And the irony of it all is that Hoffman was his neighbor. They both lived in Pauma Valley, an upscale residential suburb of San Diego. Their children played together, their wives dated. In short, he was a family friend .
Except James Hoffman was hiding his game well. This guy was a former drug dealer , caught red-handed by the DEA for importing cocaine. And to avoid prison, he had agreed to become an informant for the FBI.
In early 1982, Hoffman learned of DeLorean's financial difficulties. And then the idea germinated in his twisted mind : what if I tricked my neighbor to redeem myself from my behavior with the FBI?
The technique is well-honed. Hoffman approaches DeLorean with a tempting investment proposition. He says he knows people who have a lot of money to invest, quickly and discreetly . For a man on the verge of bankruptcy, that's exactly what he wants to hear.
Gradually, Hoffman leads DeLorean into the trap. He explains that his "investors" are in the drug business, but that the money is good to take . DeLorean resists at first, but finally gives in. The financial pressure is too great, the temptation too great.
And when I put myself in DeLorean's shoes at that moment, I tell myself that he must have experienced a real inner ordeal . On one hand, his conscience telling him that it was wrong. On the other, the prospect of saving his company, his 2,500 employees, his lifelong dream...
The trap closes
For months, the FBI meticulously orchestrated the operation. They filmed everything, recorded everything, and documented everything . Hoffman played his role as intermediary perfectly, arranging meetings with fake traffickers who were actually federal agents.
DeLorean, on the other hand, gradually sinks deeper. He accepts more and more elements of the deal . Officially, it involves laundering drug money by investing it in his company. Unofficially, DeLorean will be implicated in a $24 million cocaine trafficking operation.
And here's a tasty little anecdote: a former DEA agent would later testify that Hoffman had bragged to his colleagues . Three weeks before the arrest, he had told them: "You didn't believe me, but I told you I was going to get him." The guy was proud of his move...
October 19, 1982, final act. DeLorean goes to the Sheraton Hotel near Los Angeles Airport to close the deal . In his room, 55 pounds of cocaine await him. When he sees the drugs, DeLorean can't help but smile and says the sentence that will condemn him: "It's better than gold."
A few minutes later, the FBI bursts through the door. DeLorean is arrested, handcuffed, and taken away . TV cameras are already on the scene—oddly enough, the media had been warned...
The Fall of the DeLorean Empire: The DMC-12 was more expensive than a Corvette, but half as powerful. When General Motors saw this, they must have thought their former golden boy had lost his touch . But the worst was yet to come.
And I know what you're thinking: How could DeLorean have been so naive? How could such an intelligent man have fallen for such a crass trap? Well, that's exactly the question the jury will be asking at his trial...
The DeLorean DMC-12 was revolutionary with its gullwing doors and stainless steel body, but it hid a terrible secret: it was the result of a dream gone wrong . But sometimes history holds surprises, and this car was about to experience an unexpected second life...
You know, I collect miniature cars from that era, I have a few DeLoreans in my shop. And every time I see one, I think back to this crazy story . How such a beautiful car could have been born from such chaos. Besides, if you want to discover some nuggets from this golden era of the automobile, models from the 70s and 80s that have marked history, I invite you to take a look at bernardminiatures.fr. I have more than 1500 miniatures in stock, mainly 1/43rd, with some rare gems from that period. Well, I'm not a big site, so often I only have one or two pieces of each model, but that's also what makes it charming. Free delivery in France from 75€, and I take care to pack everything well with bubble wrap.
But let's get back to our story , because the biggest scandal was yet to come...
Immediate bankruptcy
DeLorean's arrest came as a bombshell. A week later, the DeLorean Motor Company filed for bankruptcy . Abruptly, without warning. 2,500 employees were laid off overnight, and the Belfast factory closed its doors permanently.
And here, allow me a little personal reflection. These 2,500 families who believed in DeLorean's dream, who had finally found work in a disaster area ... They hadn't asked for anything. They just wanted to work, feed their children, have a normal life. And suddenly, everything collapses because of their boss's bullshit.
The British government lost its $120 million. Private investors lost everything, too . Johnny Carson, who had invested $500,000, ended up with a faulty DeLorean and a hefty bill. A juicy little anecdote: during his first test drive of the car, Carson found himself trapped inside when the battery died and the electric doors refused to open. Emergency services were needed to get him out. To top it all off, Carson was arrested for drunk driving at the wheel of that same DeLorean in 1982. A complete nightmare...
In total, only 9,000 DeLorean DMC-12s were produced. 9,000 examples of a broken dream . Today, this is what makes them rare and valuable, but at the time, it was just proof of a resounding failure.
The trial of the century
DeLorean is indicted on drug trafficking, conspiracy, and a dozen other charges. He faces a life sentence . The evidence seems overwhelming: there are videos, recordings, and witness statements. The FBI has everything it needs to convict him.
But DeLorean is lucky to have an excellent lawyer, Howard Weitzman. And this lawyer will completely turn the tables by showing that his client was illegally framed by the FBI .
The defense is brilliant. Weitzman explains to the jury that DeLorean had no criminal record, that he was a desperate businessman, manipulated by a drug dealer turned informant . He demonstrates that without Hoffman's intervention, DeLorean would never have gotten into drug trafficking.
And above all, Weitzman reveals a juicy detail. A former DEA agent testifies that three weeks before the arrest, District Attorney James Walsh raised his glass during a meeting with federal agents, saying, "Gentlemen, I can see this on the cover of Time magazine."
Do you realize? The FBI had set up this operation not to fight drug trafficking, but to create media buzz . It was pure and simple entrapment, an illegal trap set for an innocent man.
August 1984, verdict: John DeLorean is acquitted on all counts . The jury concluded that he had been illegally framed by the government. Justice is served, but the damage is done. The DeLorean empire no longer exists, the man's reputation is destroyed.
The irony of fate
And then, three years after the DMC-12 ended production, something incredible happened. Steven Spielberg and Robert Zemeckis were looking for a futuristic car for their new film: "Back to the Future."
Initially, they had thought of a refrigerator. Yes, you read that right, a refrigerator . The idea was for Doc Brown to build his time machine inside a modified refrigerator. But ultimately, they abandoned this idea for fear that the kids would try to lock themselves in their refrigerator to mimic the movie.
So they're looking for a car. They need something futuristic, unusual, recognizable . And then someone tells them about the DeLorean. This bizarre car, with its gullwing doors and stainless steel body, which had made headlines a few years earlier.
Perfect fit. The DeLorean DMC-12 becomes the star of "Back to the Future." Overnight, this cursed car becomes a pop culture icon. Kids all over the world dream of owning a DeLorean. Collectors fight over it. The legend is born.
The irony is complete. DeLorean had wanted to create the car of the future, and he finally succeeded... but not in the way he had planned . His car became famous not for its performance or technology, but for having traveled through time in the movies.
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Today, a DeLorean DMC-12 in good condition sells for between $40,000 and $80,000 . Not bad for a car that bankrupted its creator... And I have a few in my miniature collection that are worth a look. Because in the end, that's the magic of the automobile: even failures can become legendary.
DeLorean's Final Years
John DeLorean never really recovered from this incident. He tried to revive automotive projects, but no one trusted him anymore . He spent his last years surrounded by lawsuits, aborted projects, and comeback attempts that never came to fruition.
He died in 2005, at the age of 80, in New Jersey. Far from the glitz of Hollywood, far from car shows, far from fame . But paradoxically, his car survived him. It continues to fascinate, to inspire dreams, to fantasize.
And you know what? I think DeLorean would have loved that . He wanted to make automotive history, and he did it. Not as planned, of course, but he did it.
Lessons from a fall
So, what do we take away from this story? Several things, I think .
First, that talent alone isn't enough . DeLorean was a brilliant engineer, a visionary, a man who had succeeded in everything he set out to do at General Motors. But building a car company from scratch is infinitely more complicated than running a division within a large corporation.
Then, that ego can kill . DeLorean was so confident in himself that he underestimated all the difficulties. He thought that having a nice car was enough to succeed. He discovered that the automobile industry is also logistics, marketing, finance, production management...
And then there's this terrible lesson: when you're on the edge, you can do anything . DeLorean wasn't a criminal. He was a desperate businessman who took a lousy deal because he had no other choice. Or at least, that's what he thought.
But perhaps the real lesson is this: sometimes failure can lead to an unexpected kind of success . The DeLorean failed commercially, but it gained cultural immortality. It became more than a car: a symbol, an icon, a dream.
And that, frankly, is perhaps more valuable than all the profits in the world .
This is the story of John DeLorean and his DMC-12. The story of a man who wanted to touch the stars and fell into the mud . But also the story of a car that, despite all its flaws, continues to make us dream 40 years later.
Because in the end, that's the magic of the automobile: it doesn't need to be perfect to be unforgettable . It just needs to have a soul. And the DeLorean had that. It still does.
What do you think? Was DeLorean a misunderstood visionary or a con man who got what he deserved? After researching this story from every angle, I think he was both. A genius and a madman. A dreamer and a manipulator. A man of his time, with his strengths and weaknesses.
In any case, one thing is certain: we won't soon forget John DeLorean and his time machine . And that, in a way, is his greatest victory.
