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The secret name that almost killed the Datsun 240Z

Receive by email the little-known story that marked this iconic Japanese brand and enrich your automotive passion.

Did You Know? Anecdotes and Curiosities about our Miniatures

Why did Datsun change its name to Nissan?

Datsun was the name Nissan had used for its exports since the 1930s. In 1981, Nissan decided to unify its global brand under the Nissan name to strengthen its corporate identity. The name Datsun comes from 'DAT' (the founders' initials) followed by 'sun'.

What is special about the Datsun 240Z in automotive history?

The Datsun 240Z, launched in 1969, revolutionized the affordable sports car market. It was the first Japanese sports car to achieve massive global success, particularly in the United States, where it sold over 500,000 units, proving that Japanese manufacturers could create desirable cars.

What makes the Datsun 510 so special for collectors?

The Datsun 510 (1968-1973) is nicknamed the 'Japanese BMW' because it offered exceptional handling thanks to its four-wheel independent suspension. It dominated American rallies and became a tuning legend, making it one of the most sought-after model car Datsuns today.

Why is the Datsun Bluebird important in the brand's history?

The Datsun Bluebird, launched in 1959, was the first Japanese car to be exported on a large scale to Europe and Australia. It established Datsun's reputation for reliability internationally and paved the way for the brand's global expansion. Its compact and practical design inspired many manufacturers.

What is the surprising story behind the name 'Fairlady' on some Datsuns?

The name 'Fairlady' comes from the musical 'My Fair Lady', which Nissan president Katsuji Kawamata had seen on Broadway. Impressed by the show, he decided to name the brand's new sports car after it. In Japan, the 240Z was therefore called the Fairlady Z, a name that still persists today.