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Même métier : publicitaire
Même marque : Citroën




Model Car Citroën C4 commercial from 1930 MICHELIN
Scale 1/43

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An exceptional model car: the 1930 MICHELIN Citroën C4 commercial model
This model car 1930 Citroën C4 commercial vehicle in Michelin's iconic livery is a true gem for collectors passionate about pre-war French automobiles. A faithful reproduction of an iconic 1930s utility vehicle, this piece perfectly captures the spirit of an era when French automobiles shone with innovation and elegance.
Designed for the most discerning enthusiasts, this collectible model car showcases the craftsmanship and attention to detail that characterize the finest automotive collectibles.
Characteristics of the model car
- Model: Citroën C4 commercial
- Brand: Citroën
- Year: 1930
- Scale: 1/43rd
- Livery: MICHELIN (official colors)
- Protective case included: Yes
The Citroën C4: automotive revolution of the 1930s
Launched in 1928, the Citroën C4 marked a decisive milestone in the history of the French automobile. André Citroën, a visionary of the automotive industry, designed this model to democratize the automobile while maintaining an exemplary level of finish. The commercial version, which inspired this model car, met the growing needs of artisans and merchants of the time.
Powered by a 1.6-liter four-cylinder engine developing 23 horsepower, the commercial C4 offered remarkable load capacity for the time. Its robust chassis and functional bodywork made it the ideal work tool for professionals, particularly representatives of major brands like Michelin .
Commercial success was immediate: more than 60,000 units were produced between 1928 and 1932, confirming the relevance of this innovative approach to the French utility vehicle.
Citroën in the 1930s: the golden age of innovation
The 1930s represented the creative peak of André Citroën and his teams. After the success of the 5CV "Trèfle" and before the revolutionary Traction Avant, the chevron brand consolidated its position as an innovator. The company, based on the Quai de Javel in Paris, employed more than 30,000 people and produced nearly 100,000 vehicles per year.
This prosperous period allowed Citroën to explore new segments, particularly commercial vehicles . Collaboration with prestigious brands such as Michelin demonstrated the confidence placed in the quality and reliability of Citroën products. These strategic partnerships strengthened the brand image and opened up new commercial opportunities.
Unfortunately, André Citroën's excessive ambitions and colossal investments in the factory on the Quai de Javel led to bankruptcy in 1934, marking the end of a golden era but leaving a considerable technical legacy.
The Michelin-Citroën epic: when the tire meets the automobile
The alliance between Citroën and Michelin in the 1920s and 1930s went beyond a simple customer-supplier relationship to become a true technical and commercial collaboration. Citroën commercial vehicles in Michelin colors traveled the roads of France to promote the Clermont-Ferrand manufacturer's innovations, including the first revolutionary "low-pressure" tires.
These vehicles served as rolling laboratories, testing the latest tire innovations in real-life conditions. Michelin driver-representatives thus became ambassadors of French automotive modernity, crisscrossing France with their commercial C4s loaded with samples and technical documentation.
Ironically, Michelin ultimately acquired Citroën in 1934, saving the brand from bankruptcy. This acquisition, initially motivated by the desire to retain a major customer, would give birth to one of the finest chapters in French automotive history. The Traction Avant, already in development, thus received the financial support necessary for its launch.
This Michelin commercial Citroën C4 model car therefore symbolizes much more than a simple utility vehicle: it embodies the French genius of the interwar period, a period of technical innovations and fruitful industrial collaborations that shaped the modern automobile.
Complete your collection of French car model cars
This 1930 Citroën C4 commercial car is a natural fit for a collection dedicated to pre-war French model cars . It blends perfectly with other iconic models of the era, including Citroën model cars from the 1920s and 1930s.
Collectors passionate about the history of advertising vehicles will find this a choice piece, an authentic testament to the commercial practices of the time. This model car also interacts with contemporary light commercial vehicle models, illustrating the evolution of professional transport.
In 1/43rd scale, the reference format for demanding collectors, this C4 fits harmoniously into thematic collections dedicated to automobiles from the 1930s . It will appeal to both novices discovering the world of model cars and experienced collectors looking for authentic pieces steeped in history, particularly fans of vintage model cars and 1/43rd scale model cars .
Frequently Asked Questions
How to understand the scales of miniatures?
Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.
Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.
What scales are available?
Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.
The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).
Does the model car come with protection?
Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.
How is my package protected during transport?
We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.
What is the delivery time?
In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.
The model car is no longer in stock, when will you have it?
It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.
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