The MG 1100 Green from 1965 by NOREV represents more than just a diecast model car—it's a meticulously crafted tribute to one of the British automotive industry's most innovative creations from the revolutionary 1960s. This miniature perfectly captures the essence of an era when MG revolutionized the compact sedan segment with bold technical solutions that challenged conventional automotive wisdom.
For enthusiast collectors of British cars and diecast model car aficionados worldwide, this 1/43 scale reproduction is an essential piece for understanding the stylistic and technical evolution of the octagonal brand during one of its most transformative decades. Whether you're building a comprehensive collection of British automotive history or seeking a specific representation of 1960s family sedans, this diecast model car delivers exceptional detail and historical authenticity.
Diecast Model Car Specifications and Features
- Model: MG 1100
- Brand: MG
- Year: 1965
- Scale: 1/43
- Manufacturer: NOREV
- Color: Green
- Included Protective Case: Yes
- Material: High-quality diecast metal construction
- Detail Level: Premium collector grade
Why This Diecast Model Car Appeals to Serious Collectors
NOREV has established itself as a premier manufacturer of diecast model cars, renowned for capturing the subtle design nuances that made each vehicle distinctive. This MG 1100 diecast model car showcases the manufacturer's commitment to accuracy, featuring the characteristic octagonal grille that became synonymous with MG's identity, the distinctive pointed taillights that set it apart from its Austin and Morris siblings, and the elegant proportions that made this family sedan unexpectedly stylish.
The green finish on this diecast model car reflects one of the popular color choices of the mid-1960s, a period when automotive colors began to break free from the conservative blacks and greys of previous decades. The protective case included with this miniature ensures that your investment remains in pristine condition, protecting the paintwork and fine details from dust and handling wear—a crucial consideration for serious collectors of diecast model cars who understand the importance of preservation.
The Real Model: A British Technical Revolution
Launched in 1962, the MG 1100 represented the sporty adaptation of the ADO16, the ambitious project by British Motor Corporation aimed at creating a modern family sedan that could compete with continental offerings while maintaining British character. This model marked a significant break from MG's traditions, which were usually centered on roadsters and sports cars that had defined the brand since its founding by Cecil Kimber in 1924.
The MG 1100 stood out with its revolutionary Hydrolastic suspension, developed by Alex Moulton, which replaced conventional springs with an interconnected hydraulic system. This innovation provided exceptional ride comfort for the time while maintaining road handling worthy of the MG badge. The system connected front and rear wheels through fluid-filled displacers, creating a self-leveling effect that improved both comfort and cornering stability—a technological achievement that makes this diecast model car represent more than just automotive styling.
Commercially, the model saw notable success, particularly in the British market where motorists appreciated this unprecedented compromise between sportiness and family practicality. The MG 1100 paved the way for a new philosophy for the Abingdon brand, demonstrating that the octagonal badge could grace vehicles beyond traditional sports cars. Between 1962 and 1974, over 2.1 million ADO16 variants were produced across all badges, with the MG version commanding a premium for its enhanced performance and distinctive character.
Understanding the ADO16 Platform: Context for Your Diecast Model Car
The ADO16 platform, which this diecast model car faithfully represents, was designed by legendary automotive engineer Alec Issigonis, the same visionary who created the iconic Mini. His approach emphasized space efficiency, front-wheel drive, and innovative suspension technology—all revolutionary concepts for family cars in the early 1960s. The MG 1100 benefited from this advanced engineering while adding its own sporting character through specific chassis tuning, upgraded instrumentation, and distinctive styling cues.
When collecting diecast model cars representing this era, understanding the platform-sharing strategy of British Motor Corporation adds depth to your collection. The same basic structure appeared as the Austin 1100, Morris 1100, Riley Kestrel, Wolseley 1100, and Vanden Plas Princess 1100—each with its own character and target market. The MG version, represented by this diecast model car, occupied the sporting position in this lineup, appealing to drivers who wanted practical transportation without sacrificing driving enjoyment.
MG in the 1960s: Innovation Serving Tradition
In the mid-1960s, MG was navigating a period of deep transformation in the British automotive industry. Integrated within British Motor Corporation since 1952, the brand had to reconcile its sporting heritage with the economic imperatives of a generalist manufacturer. This era marked the golden age of MG, with iconic models like the MGB coexisting alongside more niche creations like the 1100.
Founded in 1924 by Cecil Kimber at Morris Garages in Oxford, the brand cultivated a worldwide reputation for excellence in affordable sports cars, while boldly and creatively exploring new segments. The 1100 represented this adventurous spirit—a willingness to apply MG's sporting philosophy to unconventional vehicle types. For collectors of diecast model cars focused on British automotive heritage, this period represents a fascinating chapter when traditional sports car manufacturers adapted to changing market demands.
The decision to badge-engineer a family sedan as an MG initially surprised enthusiasts, but the execution proved that sporting character could be infused into practical vehicles. The MG 1100 featured twin SU carburettors (on later versions), revised suspension settings for improved handling, comprehensive instrumentation including a tachometer, and distinctive interior trim—all elements that NOREV has captured in this detailed diecast model car.
A Sedan in the Shadow of Roadsters
The story of the MG 1100 perfectly illustrates the paradoxes of the 1960s automotive industry. While MG roadsters conquered American roads and embodied the spirit of "Swinging London," this family sedan led a more discrete yet equally fascinating existence. Collectors of diecast model cars often gravitate toward the famous MGA and MGB, but this 1100 represents an equally important chapter in MG's diverse history.
The most surprising feature of this model lay in its avant-garde technical design: the Hydrolastic suspension, a true engineering feat, connected the front and rear wheels through a hydraulic circuit. This innovation, which also equipped the Austin and Morris models of the same family, offered unique road behavior, sometimes bewildering for drivers used to conventional suspensions. The system required special fluid and periodic maintenance, contributing to the model's eventual decline in survival rates—making this diecast model car an important historical record of a technologically advanced vehicle that has become increasingly rare.
Culturally, the MG 1100 represented the aspiration of the British middle class in the 1960s to reconcile social respectability and driving pleasure. It embodied an era when technical innovation was not reserved for prestige models but democratized in everyday vehicles, reflecting the characteristic technological optimism of that decade. Owning this diecast model car connects you to that progressive spirit that defined Britain's automotive golden age.
Ironically, this family sedan shared its DNA with more conventional models, but the MG badge gave it a unique personality, featuring specific instrumentation, a distinctive grille, and chassis settings oriented towards dynamism, faithful to the DNA of the Abingdon brand. Today, surviving examples of the real MG 1100 command premium prices at classic car auctions, with well-preserved specimens fetching between £4,000 and £12,000—testament to their growing recognition among classic car enthusiasts. This diecast model car offers an accessible way to celebrate this important vehicle without the maintenance challenges of Hydrolastic suspension!
The Art of Collecting British Diecast Model Cars
British automotive history offers particularly rich territory for diecast model car collectors. The post-war period through the 1970s saw incredible diversity in British car manufacturing, from sporting legends to innovative family vehicles like this MG 1100. Building a comprehensive collection requires understanding not just the famous models but also the context pieces—the everyday vehicles that defined their eras.
This NOREV MG 1100 diecast model car serves multiple purposes in a thoughtful collection. It represents the badge-engineering era of British Motor Corporation, demonstrates the application of advanced technology to mainstream vehicles, and showcases the diversity of MG's product lineup beyond sports cars. For collectors focusing on 1/43 scale diecast model cars, NOREV's attention to proportion and detail makes their models particularly suitable for display alongside other premium manufacturers.
When displaying diecast model cars, consider organizing them thematically or chronologically. This MG 1100 works beautifully in several contexts: as part of a British sedan collection, within a broader MG lineup showing the brand's evolution, or as an example of 1960s family transportation. The included protective case facilitates dust-free display while allowing clear visibility of the model's finest details.
Complete Your Collection of British Miniatures
This MG 1100 NOREV fits perfectly into the world of 1960s British vehicle miniatures. It finds its place alongside other creations from the MG collection, harmoniously complementing the more famous roadsters of the brand. Consider pairing this diecast model car with representations of the contemporary MGB or earlier MGA to show the full breadth of MG's 1960s lineup.
Collectors passionate about 1960s cars will find an authentic witness to the technical innovation of that decade. This miniature interacts perfectly with other sedans of the time, offering a unique perspective on the diversification of traditional sports manufacturers. The diecast model car market has seen growing appreciation for these contextual pieces that tell the complete story of automotive evolution.
Whether you are a fan of foreign cars or a specialist in classics from 1950 to 1979, this MG 1100 is a relevant acquisition. It particularly appeals to collectors looking for models representative of automotive evolution, beyond mere sporty icons. The diecast model car collecting community increasingly values these historically significant vehicles that document the full spectrum of automotive history.
Investment Perspective: The Growing Diecast Model Car Market
The global diecast model car market has experienced significant growth, valued at approximately $3.9 billion in 2024 and projected to reach $7 billion by 2030. This growth reflects increasing interest from adult collectors who view high-quality miniatures not just as nostalgic objects but as legitimate collectibles with potential appreciation value. Limited production runs, manufacturer reputation, and historical significance all contribute to a diecast model car's long-term value.
NOREV's reputation for quality and accuracy makes their products particularly desirable among serious collectors. This MG 1100 diecast model car benefits from representing a vehicle that's becoming increasingly scarce in real-world preservation. As surviving examples of actual MG 1100s continue to diminish due to rust and the challenges of maintaining Hydrolastic suspension systems, miniature representations gain importance as historical documents.
For collectors considering the investment aspect of diecast model cars, several factors enhance long-term value: original packaging (this model includes a protective case), manufacturer reputation (NOREV maintains premium positioning), historical significance of the represented vehicle (the MG 1100's technical innovations), and condition preservation. Proper storage away from direct sunlight, humidity control, and minimal handling all contribute to maintaining and potentially enhancing value.
Display and Care Recommendations for Your Diecast Model Car
Proper care ensures your diecast model car collection maintains its value and visual appeal. The protective case included with this MG 1100 provides excellent initial protection, but optimal long-term preservation requires additional considerations. Display your diecast model cars in areas with stable temperature and humidity, avoiding direct sunlight that can fade paint over time.
When handling your diecast model car, always hold it by the base or chassis rather than delicate elements like mirrors or antennas. The 1/43 scale offers an excellent balance between detail and durability, but these are precision models deserving respectful handling. Consider using cotton gloves for extended handling sessions to prevent fingerprints on the finish.
For serious collectors building extensive diecast model car collections, purpose-built display cases with individual compartments offer ideal protection while showcasing your miniatures. These cases provide dust protection, prevent accidental damage, and allow you to organize your collection thematically. LED lighting can enhance display aesthetics while generating minimal heat that might affect paint or plastic components.
Frequently Asked Questions About This Diecast Model Car
What scale is this MG 1100 diecast model car?
This NOREV model is manufactured in 1/43 scale, one of the most popular scales for diecast model cars. This scale provides excellent detail while maintaining manageable size for display and storage. At 1/43, the model measures approximately 9-10 centimeters in length, accurately proportioned to the original vehicle.
Is this diecast model car suitable for children?
While NOREV produces high-quality diecast model cars, this particular model is designed for adult collectors rather than children's play. The fine details, paint quality, and precision construction make it best suited for display and careful handling by enthusiasts aged 14 and above who appreciate automotive history and collectible miniatures.
Does this model have opening parts?
NOREV's 1/43 scale models typically feature sealed construction, prioritizing accurate proportions and paint quality over opening elements. This approach ensures long-term durability and maintains precise scale accuracy. The diecast model car represents the MG 1100 as a complete, fully detailed miniature optimized for display rather than interactive play.
How does NOREV compare to other diecast model car manufacturers?
NOREV, a French manufacturer founded in 1946, is highly respected among collectors for accuracy and attention to detail. Their diecast model cars compete favorably with other premium brands like Minichamps, AutoArt, and IXO. NOREV particularly excels in representing European vehicles, making them an excellent choice for collectors focused on British, French, and continental automotive history.
What makes the MG 1100 historically significant for diecast model car collectors?
The MG 1100 represents several important automotive developments: front-wheel drive adoption in mainstream British cars, innovative Hydrolastic suspension technology, the badge-engineering strategy of British Motor Corporation, and MG's expansion beyond traditional sports cars. For collectors, this diecast model car documents a pivotal moment when sporting brands adapted to changing market conditions while maintaining their unique character.
Can this diecast model car appreciate in value?
Quality diecast model cars from reputable manufacturers like NOREV can appreciate, particularly when representing historically significant vehicles in discontinued production runs. Factors affecting value include condition, original packaging, manufacturer reputation, and the represented vehicle's significance. Proper storage and care maximize potential appreciation, though collectible miniatures should primarily be acquired for enjoyment rather than purely investment purposes.
Building a Comprehensive British Automotive Collection
Serious collectors of British diecast model cars benefit from strategic acquisition planning. The MG 1100 occupies an important niche in such collections, representing the often-overlooked practical vehicles that sustained manufacturers between sporting icons. Consider complementing this model with other British Motor Corporation products from the 1960s, creating a comprehensive snapshot of that era's automotive landscape.
Your collection might include the Austin-Healey 3000 for sporting appeal, a Mini for cultural significance, an Austin Cambridge for mainstream family transportation, and this MG 1100 to represent technical innovation and badge engineering. Together, these diecast model cars tell a complete story about British automotive industry during its most creative and diverse period.
The 1/43 scale offers particular advantages for comprehensive collections, allowing you to amass significant representation without requiring excessive display space. A collection of 50-100 models in this scale can document an entire era of automotive history while fitting within standard display cases or shelving units. This MG 1100 diecast model car, with its protective case, integrates seamlessly into such thoughtfully curated collections.
The NOREV Legacy in Diecast Model Car Manufacturing
Understanding the manufacturer enhances appreciation for any diecast model car. NOREV (Veron spelled backward, after founder Joseph Véron) has produced miniature vehicles since 1946, evolving from simple toys to sophisticated collectibles. Their commitment to European automotive heritage makes them particularly valuable for collectors focused on British, French, and continental vehicles.
NOREV's attention to research ensures their diecast model cars accurately represent specific model years, capturing the subtle changes that occurred during production runs. This MG 1100, specified as a 1965 model, reflects the details specific to that year—important for serious collectors who value historical accuracy. The green color choice represents authentic period options, researched from original manufacturer records and period photographs.
The quality of NOREV's diecast model cars has improved continuously, with current production featuring precision tampo printing for badges and details, multi-piece construction for accurate proportions, and carefully researched color matching. Collectors increasingly recognize NOREV alongside premium manufacturers, with their models commanding respect for accuracy and build quality.
Conclusion: More Than Just a Miniature
This NOREV MG 1100 Green from 1965 transcends its role as simply a diecast model car—it's a historical document, a tribute to engineering innovation, and a celebration of British automotive creativity during a transformative era. Whether you're an established collector expanding your British automotive miniatures or beginning your journey into diecast model car collecting, this piece offers exceptional value through its combination of historical significance, manufacturing quality, and display appeal.
The diecast model car hobby continues growing globally, with adult collectors driving market expansion and increasingly sophisticated products meeting their demands for accuracy and quality. This MG 1100 represents the type of thoughtful acquisition that enhances collections beyond obvious choices, providing context and depth to your automotive miniature display.
With its protective case, premium NOREV construction, and representation of an innovative vehicle that's becoming increasingly rare in preserved form, this diecast model car offers both immediate enjoyment and long-term collecting satisfaction. Add it to your collection today and celebrate a fascinating chapter in British automotive history.
Frequently Asked Questions
How to understand the scales of miniatures?
Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.
Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.
What scales are available?
Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.
The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).
Does the model car come with protection?
Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.
How is my package protected during transport?
We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.
What is the delivery time?
In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.
The model car is no longer in stock, when will you have it?
It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.
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