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The brown Renault 10 from 1968: a model car faithful to the French family spirit

This 1:43 scale brown 1968 Renault 10 perfectly captures the essence of this family saloon that marked the 1960s. Presented on an elegant base, this collectible model car is a testament to French expertise in popular and affordable automobiles.

A true collector's item for French car enthusiasts, this faithful reproduction allows you to relive the era when the Renault 10 crisscrossed the roads of France, embodying the mobility aspirations of a growing middle class.

Characteristics of the model car

  • Model: Renault 10
  • Brand: Renault
  • Year: 1968
  • Scale: 1/43rd
  • Color: Brown
  • Presentation: On base
  • Protective case included: Yes
  • Special feature: No rearview mirror

The Renault 10: a modern saloon for the 1960s

Launched in July 1965 , the Renault 10 represented the natural evolution of the Dauphine, with which it shared the production line for several years. This four-door saloon was designed to meet the needs of a family clientele demanding more space and comfort than its predecessor could offer.

Equipped with an 1108cc Sierra engine developing 48 horsepower, the Renault 10 stood out for its more spacious body and meticulous finish. Its design, signed by the Billancourt teams, adopted the aesthetic codes of the time with its straight lines and its characteristic front end. The 1968 version already benefited from the improvements made over the years, particularly in terms of the engine and standard equipment.

Commercially, the Renault 10 was a decent success with more than 680,000 units produced between 1965 and 1971, establishing itself as a credible alternative to the Peugeot 204 and Simca 1100 of the time.

Renault in the 1960s: the golden age of popular innovation

At the time of the Renault 10's launch, Régie Renault was undergoing a period of major transformation . Under the leadership of Pierre Dreyfus, the French state-owned company was multiplying its technical and commercial innovations, establishing itself as one of the most dynamic manufacturers in Europe.

This period corresponds to the explosion of the French automobile market, driven by the Trente Glorieuses and the accession of new social classes to automobile ownership. Renault, with its experience with the 4CV and the Dauphine, knew perfectly well how to understand the expectations of a clientele looking for reliable, economical and practical vehicles. The Renault 10 fitted perfectly into this strategy, offering an intelligent compromise between small city cars and high-end saloons.

A car that bears witness to its era

The 1968 Renault 10 is inseparable from the social transformations of the late 1960s. That year, as France experienced the events of May 1968, the Renault 10 represented the aspiration for a better life for many French families. It embodied the dream of escape and mobility in a rapidly changing society.

An amusing detail: the Renault 10 was one of the first French cars to benefit from a major television advertising campaign . The commercials of the time featured model families, emphasizing the vehicle's practical and modern appearance. This innovative marketing strategy contributed significantly to its commercial success.

The brown color of our model car was very popular at the time, reflecting the color tastes of the 1960s when natural and warm shades dominated French automobiles. This color, called "Brun Réséda" in the Renault range, testifies to the care taken by the manufacturer to offer a varied and attractive palette.

Curiously, many Renault 10s from this era actually drove without exterior rearview mirrors , this equipment not yet being mandatory and often offered as an option. This particularity of our model car is therefore not a defect, but rather a historical detail faithful to the practices of the time!

Complete your collection of French model cars

This brown Renault 10 naturally finds its place in a collection dedicated to French automobiles from the 1960s and 1970s . It interacts perfectly with other emblematic models of the era, creating a coherent whole that tells the story of the French automobile.

To enrich your collection, this model car is ideally suited to Peugeot model cars from the same period, particularly the 204 and 404, or even to contemporary Simca models . Fans of classic cars from 1950 to 1979 will find this an essential addition to their collection.

This model car is aimed at both experienced collectors and enthusiasts of French automotive history. Its presentation on a base also makes it a decorative object of choice, perfect for adorning a desk or a library. Those nostalgic for French cars will recognize the automotive DNA of their childhood, while younger visitors will discover an era when family sedans competed in elegance and innovation.

Frequently Asked Questions

How to understand the scales of miniatures?

Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.

Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.

What scales are available?

Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.

The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).

Does the model car come with protection?

Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.

How is my package protected during transport?

We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.

What is the delivery time?

In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.

The model car is no longer in stock, when will you have it?

It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.

What our customers say

Customer feedback and testimonials

Jacques Vérifié
Very good listening to resolve a...
Very good listening to resolve a delivery date issue. Always a lot of care for packaging. The received miniatures are in every respect in accordance with the description. To be renewed as soon as possible.
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Top-notch 👍, I really recommend this site
Speed and care in the packaging, well done
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The Great Professionalism
Bernard Miniature is the showcase of the cars from my childhood and still feeds my displays today with much nostalgia.
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I was very happy with my last...
I was very happy with my last order just like all the others it arrived in good overall condition and was well packed thank you again
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Very serious person and fast shipping, product conforms.
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New Models
New models, safe and fast delivery. I recommend
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In TOTAL trust!
Object as described. Careful and fast shipping. Excellent communication. Very attractive prices. What more could you ask for!
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Excellent models and excellent care...
Excellent models and excellent care taken with the package
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Fast shipping and super protected packages.
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I highly recommend
First order. Items as described. Fast delivery. Careful packaging. Not to mention the handwritten thank you note. I highly recommend.
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Perfect
Very good with fast delivery Perfect packaging Important, varied and regularly renewed selection Very reasonable price All is well!
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Marc Vincent Vérifié
Quality models and very well protected shipments...
Quality models and very well protected shipments for a very reasonable price.
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