Model Car Renault 1000 kg orange RENAULT MOTOCULTURES (under blister)
Echelle: 1/43ème
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This orange Renault 1000 kg miniature in the colors of Renault Motocultures represents a valuable testimony of the French industrial history of the 1950s. Presented in its original protective blister, this faithful reproduction captures the essence of a utility vehicle that marked its time with its robustness and versatility.
A true collector's item for enthusiasts of French utility vehicles, this miniature evokes a period when Renault diversified its activities beyond automobiles, establishing itself as a major player in French agricultural and industrial equipment.
Features of the miniature
- Model: Renault 1000 kg
- Brand: Renault
- Year: 1947-1965
- Scale: 1/43rd
- Color: Orange Renault Motocultures
- Protective case included: Yes
The Renault 1000 kg in automotive history
Launched in 1947, the Renault 1000 kg was born out of the necessity for post-war French reconstruction. Faced with acute needs for freight transport and a shortage of utility vehicles, Renault developed this robust van capable of carrying a tonne of payload, hence its name.
Technically, the 1000 kg stands out with its practical and economical design. Equipped with a 2.1-liter 4-cylinder engine producing 58 horsepower, it offers remarkable reliability for its time. Its spacious and modular body makes it the ideal tool for craftsmen, traders, and businesses of all sizes.
The commercial success was immediate: over 60,000 units would be produced by 1965, confirming the relevance of this vehicle in the French economic landscape. Its longevity attests to intrinsic qualities that made it a pillar of light transport in France.
Renault and industrial diversification
In the 1950s, the Régie Renault, newly nationalized under Pierre Lefaucheux's impulse, developed an ambitious diversification strategy. Beyond its famous Renault miniature cars, the diamond brand invested heavily in agricultural equipment with its Renault Motocultures division.
This expansion responded to the modernization of post-war French agriculture. Renault produced tractors, combines, and various agricultural machinery, quickly establishing itself as an essential player in agricultural mechanization. The 1000 kg in the orange colors of Renault Motocultures then became the mobile ambassador of this diversification, traversing the French countryside to deliver spare parts and equipment.
This industrial strategy illustrates Renault's broad vision: not to limit itself to automobiles but to accompany the French economic modernization in all its aspects, from light utilities to heavy industrial equipment.
The Renault Motocultures orange, a revolutionary visual identity
The adoption of the orange color by Renault Motocultures in the 1950s was a true revolution in the French agricultural world. At a time when agricultural equipment traditionally showcased neutral shades - green, gray, or navy blue - Renault boldly bet on a bright and recognizable color.
This forward-thinking marketing decision transformed the French countryside. Orange Renault tractors and vehicles became instantly identifiable in the fields, creating an exceptional visual recognition. Renault Motocultures dealers, identifiable from afar by their orange service vehicles, wove an effective territorial network.
There is an anecdote that this orange color was chosen in reference to the famous American Allis-Chalmers tractors, but suited to European tastes. It quickly became synonymous with modernity and innovation in the French agricultural world, contributing to the commercial success of the division.
Even today, this orange color immediately evokes Renault Agriculture in the rural French collective unconscious, reflecting the effectiveness of a long-term visual communication strategy.
Complete your miniature collection
This Renault 1000 kg Motocultures miniature holds a special place in the universe of collectible utility vehicles. It fits perfectly alongside other French classics like the Citroën Type H or Renault Estafette, forming a coherent set representative of post-war French light transport.
For collectors specializing in the 1950s, this piece is an ideal complement to the sedans and coupes of the era. It attests to the diversity of the French automotive fleet and the importance of utility vehicles in economic reconstruction.
This miniature will captivate both industrial history enthusiasts and utility vehicle collectors, fans of 1/43 scale miniatures, or those nostalgic for French automotive heritage. Its original blister guarantees optimal preservation and maintains its heritage value over time.
Frequently Asked Questions
How to understand the scales of miniatures?
Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.
Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.
What scales are available?
Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.
The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).
Does the model car come with protection?
Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.
How is my package protected during transport?
We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.
What is the delivery time?
In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.
The model car is no longer in stock, when will you have it?
It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.
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