Le dernier exemplaire de cette miniature a ete vendu
Ces autres miniatures pourraient vous interesser
Même marque : Berliet
Model Car Berliet ALM WKP 625 Yellow Truck from the Tour de France with BANANIA Advertising
Echelle: 1/43ème
Your payment information is processed securely.
Discover this magnificent diecast model of the Berliet ALM WKP 625 in the iconic colors of the Tour de France, adorned with the famous Banania advertising. This faithful reproduction captures the essence of the advertising caravans that marked the history of the Grande Boucle, transforming each stage into a colorful and festive spectacle.
This collectible piece represents an authentic testimony of the golden age when French brands accompanied the peloton on the roads of France, creating a unique atmosphere blending sport and advertising tradition.
Features of the Diecast Model
- Model: Berliet ALM WKP 625
- Brand: Berliet
- Scale: 1/43
- Color: Tour de France Yellow with Banania decoration
- Protective case included: Yes
The Berliet ALM WKP 625: A French Giant on the Roads
The Berliet ALM WKP 625 represents the excellence of the French heavy vehicle industry of the 1960s-1970s. This robust truck was particularly appreciated for its reliability and ability to cover long distances, essential qualities for accompanying the Tour de France vehicles. With its proven diesel engine and comfortable cab for that time, it perfectly embodied the spirit of adventure of advertising caravans.
This model stood out for its modular design and versatility, allowing easy adaptation of its bodywork to the specific needs of each advertiser. The Banania version of the Tour de France proudly displayed the race's iconic yellow colors, turning this utility vehicle into a true brand ambassador on the roads of France.
Berliet: A Century of French Innovation
Founded in 1899 by Marius Berliet in Lyon, the Berliet brand quickly established itself as one of the pioneers of the French automotive industry. During the 1960s-1970s, the period of creation of the ALM WKP 625 model, Berliet experienced its golden age as a heavy vehicle manufacturer, competing with the largest European brands.
The Lyon-based company then developed a complete range of industrial vehicles, from light utility vehicles to heavy-duty trucks, alongside its famous military trucks. This era marked the peak of Berliet before its integration into the Renault Industrial Vehicles group in 1978 and then its merger with Volvo. Discover more Berliet models that testify to this rich history of French industry.
Banania and the Tour de France: A French Love Story
The collaboration between Banania and the Tour de France began in the 1950s and quickly became one of the most popular associations of the advertising caravan. The yellow Banania trucks, with their mythical slogan "Y'a bon Banania" and their Senegalese rifleman mascot, created a unique spectacle on the roads of France, preceding the racers by several hours.
These vehicles distributed free samples of the famous chocolate powder, turning each passage into a real popular festivity. Children gathered along the roads, not only to see the champions pass but also to receive their little packet of Banania, creating unforgettable memories for a whole generation.
The cultural impact of these advertising trucks far exceeds the sports realm. They contributed to the democratization of the Tour de France, bringing a festive and accessible dimension to this major sporting event. This tradition continues today, albeit in different forms, reflecting the importance of these advertising vehicles in French culture.
Complete Your Collection of Tour de France Diecast Models
This Berliet ALM WKP 625 Banania diecast model finds its rightful place in any collection dedicated to French cycling heritage. It perfectly complements other advertising caravan vehicles and is an ideal addition to collections of French diecast cars and heavy-duty diecast vehicles.
Passionate collectors of French automobiles and cycling history will particularly appreciate this piece that evokes a time when the Tour de France was above all a traveling popular festival. It perfectly complements the thematic collections from the 1960s and 1970s, the peak period for these iconic advertising caravans.
Frequently Asked Questions
How to understand the scales of miniatures?
Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.
Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.
What scales are available?
Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.
The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).
Does the model car come with protection?
Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.
How is my package protected during transport?
We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.
What is the delivery time?
In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.
The model car is no longer in stock, when will you have it?
It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.
What our customers say
Customer feedback and testimonials