Herve
11 November 2026
Perfectly packaged product, arrived well and completely matches the description, I highly recommend! Thank you!
Scale: 1/43rd
Drivers: N. Nowicli / P. Cliff
PLEASE NOTE: the first image is a computer-generated render and may not exactly match the vehicle in this listing, so please check the photos that follow it.
Discover this magnificent replica of the Peugeot 404 off-white number 17 that participated in the legendary Safari Rally of 1968. This 1/43 scale model perfectly captures the essence of this French sedan in its rally configuration, driven by the crew N. Nowicki / P. Cliff.
A true testament to the heroic era of international rallying, this collectible miniature represents one of the most significant challenges in the history of African motorsport. A must-have for enthusiasts of French automobiles and competition.
Launched in 1960, the Peugeot 404 marked Peugeot's entry into the modern era with a design by Pininfarina. This family sedan revolutionized the approach of the Sochaux manufacturer, combining Italian elegance with French sturdiness. Its timeless lines and exceptional road qualities quickly made it a reference in the segment.
With a reliable mechanic and particularly effective suspension, the 404 stood out for its remarkable versatility. Its robust chassis and generous ground clearance allowed it to shine both on European roads and in the most difficult African tracks.
The commercial success was immediate: nearly 2.9 million units were produced until 1975, making the 404 one of the best-selling Peugeots in history. Its reputation for durability gave it a second life in African markets, where it was still seen decades after its production ended.
During this crucial decade, Peugeot underwent a major transformation. Under the leadership of the Peugeot brothers, the manufacturer definitively abandoned its conservative brand image to embrace modernity. Collaboration with Pininfarina symbolized this new aesthetic and technical ambition.
The Sochaux company invested heavily in motorsport, viewing the sport as a laboratory for innovation and a powerful communication tool. The particularly demanding African rallies served as an ideal testing ground to demonstrate the reliability and endurance of Peugeot models. This visionary marketing strategy greatly contributed to the brand's commercial success in emerging markets.
The 1968 Safari Rally remains one of the most memorable editions of this legendary event. Held in Kenya, this rally was known to be one of the toughest in the world, with its 6,000 kilometers of treacherous tracks, river crossings, and omnipresent wildlife. European machines were put to the test in extreme conditions.
The Nowicki/Cliff crew, behind the wheel of this Peugeot 404 number 17, perfectly embodied the spirit of adventure of the time. These courageous drivers faced not only the technical challenges of the course but also the inherent dangers of traversing wild territories, where mechanical failures could have dramatic consequences.
This participation of the 404 was part of Peugeot's African strategy, which aimed to conquer these markets by demonstrating the adaptability of its vehicles to local conditions. The off-white color of this livery was not incidental: this shade helped better withstand the scorching heat while providing maximum visibility in the savannah.
The legacy of these heroic participations left a lasting mark on Peugeot's image in Africa, where the lion brand became synonymous with reliability and endurance. Even today, this reputation endures on the African continent.
This Peugeot 404 Safari 1968 naturally belongs in any collection dedicated to Peugeot miniature cars or rally vehicles. It pairs perfectly with other French models from the same era, including Renault or Citroën which also made their mark on African rallies.
Collectors passionate about the 1960s will particularly appreciate this miniature that reflects the golden age of international rallying. It harmonizes ideally with other models of French cars from this revolutionary decade for the hexagonal automotive industry.
This 1/43 scale reproduction will appeal to both seasoned collectors and newcomers discovering the world of classic cars. Its historical authenticity and meticulous finish make it an excellent starting point for building a thematic collection around rallying or French automobiles of the Thirty Glorious Years.
Herve
11 November 2026
Perfectly packaged product, arrived well and completely matches the description, I highly recommend! Thank you!
MOISSON
9 November 2026
This site offers an impressive selection of miniatures. There is something for everyone. Delivery times are fast and the products are very well protected for transport. The relationship is easy. I can only recommend.
coutelle jacques
9 November 2026
As I was saying, it's not the first time and no worries, keep it up like that
Sold
It was the last one, and we no longer have it in stock. It may come back one day, but I can't promise. In the meantime, here are the closest matches available today.
Peugeot J7 Van Blue and White MATRA SPORTS - ELIGOR
35,00 €
Peugeot 106 blue 1993
30,00 €
Peugeot D3A beige - Chocolat POULAIN - CORGI
35,00 €
Peugeot 905 white No. 1 - 24 Hours of Le Mans 1992 (blister)
25,00 €
Peugeot 402 Dark Red - Dinky-Toys (Editions Atlas) - No. 24K
25,00 €
The scale is the reduction ratio between the real car and the model. At 1:43 scale, for example, every centimetre of the model represents 43 centimetres of the real vehicle.
In practice, a 1:18 Ferrari model is about 25–30 cm long, while at 1:43 it measures roughly 10 cm.
Our model cars mainly come in 1:43, 1:24, 1:18 and 1:87 (HO) scale. The scale is always listed on the product page.
The smaller the second number, the bigger the model (e.g. 1:18 is larger than 1:43).
Yes, every model car ships in its protective box. The box preserves its collector value and protects your model from dust and knocks.
We pack every order with great care: bubble wrap, snug padding and polystyrene. Your model car is fully secured on its way to you.
In-stock items ship within 24–48h. Allow 2–3 business days for mainland France with Colissimo, or 4–5 days with Mondial Relay.
I can't say exactly when new stock will arrive, as it comes in a trickle. Feel free to contact me and I'll let you know as soon as it's available.