Estimate shipping costs

1925 Renault MICHELIN Tarpaulin Truck - A Piece of Automotive History

This model car 1925 Renault tarpaulin truck in Michelin livery represents an authentic testament to the pioneering era of French road transport. Faithfully reproduced at a scale of 1:43, this collector's item captures the essence of a pivotal period when the French automotive industry was beginning to revolutionize logistics and freight transport.

A true collector's item for enthusiasts of automotive history and French industrial heritage, this model car fits perfectly into the world of vintage commercial vehicles and constitutes an essential element for any collector keen to preserve the memory of our national manufacturers.

model car Features

  • Model : Tarpaulin truck
  • Brand : Renault
  • Year : 1925
  • Scale : 1/43rd
  • Decoration : Michelin advertising livery
  • Protective case included : Yes

The 1925 Renault Truck: Pioneer of Road Transport

The 1925 Renault truck represents a remarkable period of expansion for the diamond-shaped brand, which was diversifying its production beyond passenger cars. This commercial model is a testament to the ingenuity of Renault engineers, who adapted their automotive expertise to the growing needs of freight transport in interwar France.

Equipped with a practical tarpaulin body , this truck offered appreciable versatility for the hauliers of the time. Its robust design and reliable engine made it a preferred working tool for craftsmen, merchants and industrialists who contributed to the country's economic development. The collaboration with Michelin for its advertising decoration perfectly illustrates the strategic partnerships that were then being formed between car manufacturers and manufacturers.

This commercial vehicle represented a significant technological advance over the horse-drawn carts still widely used at the time. It symbolized the gradual modernization of transportation and the emergence of a new economy based on motorized mobility.

Renault in the 1920s: Industrial Expansion

The 1920s marked a period of major industrial expansion for Renault, under the leadership of Louis Renault. The Boulogne-Billancourt company diversified its production and established itself as a key player in the French automotive landscape. This decade saw the birth of numerous business models that accompanied the reconstruction and modernization of post-war France.

Renault's strategy was to offer vehicles adapted to the specific needs of each industry. Curtainsider trucks like the one from 1925 perfectly met the needs of hauliers looking for reliable and economical solutions. This pragmatic approach contributed greatly to the brand's commercial success during this prosperous period.

The partnership with prestigious brands like Michelin for advertising decorations reflects the recognition Renault already enjoyed among major French manufacturers. These partnerships strengthened the brand's reputation while providing additional visibility to the vehicles that crisscrossed France's roads.

The Epic of Michelin Advertising Trucks

The history of Michelin advertising trucks is a fascinating chapter in the French industrial adventure. As early as the 1920s, the famous Clermont-Ferrand manufacturer understood the strategic value of using commercial vehicles as mobile advertising vehicles, transforming each truck into a true brand ambassador on the roads of France.

These vehicles, adorned with the legendary Bibendum and Michelin's distinctive colors, greatly contributed to anchoring the brand's image in the French collective unconscious. They participated in a true marketing revolution, where advertising moved from the pages of newspapers to the public space and become part of the daily lives of the French.

The collaboration between Renault and Michelin was part of the industrial partnership typical of the era, where major French companies joined forces to conquer markets. These advertising trucks thus became privileged witnesses to French economic dynamism and innovation in commercial communication.

The cultural impact of these vehicles far exceeded their initial commercial function. They became elements of French visual heritage , etching into the collective memory the image of an industrious and creative France. Even today, these period advertising liveries evoke a certain nostalgia and bear witness to an era when advertising craftsmanship reached peaks of creativity.

Complete Your model car Collection

This model car Renault 1925 Michelin tarpaulin truck naturally finds its place at the heart of a collection dedicated to French commercial vehicles . It harmonizes perfectly with other models in the Renault model car range and ideally completes a collection focused on vintage light commercial vehicles .

Collectors with a passion for French industrial history will appreciate combining it with other advertising vehicles from the same period, creating a coherent ensemble illustrating the evolution of commercial communication techniques. It also finds its place alongside French model cars from the 1920s and is an excellent starting point for a collection dedicated to vehicles from the 1920s .

This piece will appeal to both experienced collectors and novices eager to discover French automotive history through faithful and authentic reproductions. Its documentary value and careful aesthetics make it a choice element to enrich a thematic collection or to form the basis of a new passion for model cars of vintage heavy goods vehicles and commercial vehicles .

Frequently Asked Questions

How to understand the scales of miniatures?

Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.

Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.

What scales are available?

Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.

The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).

Does the model car come with protection?

Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.

How is my package protected during transport?

We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.

What is the delivery time?

In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.

The model car is no longer in stock, when will you have it?

It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.

What our customers say

Customer feedback and testimonials

Emile reversat Vérifié
Very good contact
Very good contact. Delivery. Correct. Perfect packaging. Very satisfied with my purchase.
il y a 1 jour
frederic GROLEY Vérifié
Very High Quality Site
Very high quality site, professionalism, responsiveness, never disappointed.
il y a 2 jours
Rémi Bargibant Vérifié
A huge choice
A huge choice, fast delivery, and very well protected miniatures. Additionally, the seller is very friendly 👍
il y a 4 jours
PATRICK DEBEAUQUENNE Vérifié
Serious Company
Serious company, providing good advice, ensuring follow-up on its shipments.
il y a 4 jours
Olivier GERBIER Vérifié
Perfect 👍
Excellent communication, precise tracking of the shipment, impeccable packaging. Very fast delivery.
il y a 4 jours
thierry delpech Vérifié
Good contact
Good contact, fast delivery, highly recommended!!
il y a 4 jours
Edwige Bailly Vérifié
I recommend with my eyes closed
I recommend with my eyes closed, very serious sellers, fast and very careful and protected shipping, perfect thank you again for everything
il y a 5 jours
Georges BRUGAT Vérifié
cordial seller
fast shipping, very good quality of the products, hyper protective packaging and excellent relations with the seller
il y a 5 jours
Papinou Vérifié
2CV enthusiast
I have already ordered several times the cars are well packed and conform to the description
il y a 6 jours
Reg Vérifié
Perfect
Speed, proactive regarding the choice of delivery point, care in packaging, value for money. I recommend.
il y a 6 jours
Christophe Fernandez Vérifié
Satisfied
I have placed several orders with him and I have never been disappointed, I recommend him.
il y a 6 jours
Celia Vérifié
Servicio rápido, cuidado excepcional y un toque muy humano
Hice el pedido el día 17 por la noche y el 18 ya estaba enviado. Teniendo en cuenta que hubo un fin de semana de por medio, la rapidez ha sido realmente admirable. Además, el seguimiento personalizado ha sido excelente: Bernard me ha escrito personalmente en cada fase del envío para mantenerme in...
il y a 1 semaine