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Même métier : publicitaire
Même marque : Simca




Model Car Simca 1500 orange and blue estate car with GOODRICH advertising
Scale 1/43

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Simca 1500 Break Orange and Blue Goodrich - Collectible Miniature
This magnificent reproduction of the Simca 1500 estate car in orange and blue proudly displays the Goodrich advertisement, testifying to an era when French automobiles shone on European roads. This 1/43 scale miniature perfectly captures the essence of this iconic family vehicle from the 1960s and 1970s.
A true collector's item , this faithful reproduction is aimed at French car enthusiasts and collectors keen to relive the golden age of the French automotive industry. The Goodrich advertising livery adds a particularly sought-after historical dimension.
Technical Characteristics of the Miniature
- Model: Simca 1500 Break
- Brand: Simca
- Year: 1963-1975
- Scale: 1/43rd
- Color: Orange and blue with Goodrich decoration
- Protective case included: Yes
The Simca 1500: A Revolutionary Estate Car
Launched in 1963, the Simca 1500 marked the French brand's entry into the mid-to-upper-size sedan segment. Developed under the leadership of Chrysler, which had taken control of Simca, this car embodied the Poissy-based company's modernity and international ambition. The particularly practical estate version appealed to French families looking for space and versatility.
Powered by a 1.5-liter four-cylinder engine developing 65 horsepower, the Simca 1500 estate offered respectable performance for its time. Its spacious body and modularity made it a vehicle particularly popular with professionals and large families. Its generous interior space and large cargo space were its main advantages over the competition.
It was a commercial success, with more than 170,000 units produced across all versions. This success was due to its attractive price positioning and careful finishing, characteristics that allowed Simca to compete with German and Italian productions of the time.
Simca: French Ambition Internationally
Founded in 1934 by Henri Théodore Pigozzi, Simca (Société Industrielle de Mécanique et Carrosserie Automobile) quickly established itself as one of the most dynamic French brands. In the 1960s, under the growing influence of Chrysler, the firm developed an ambitious European expansion strategy, seeking to compete directly with Renault and Peugeot.
The era of the 1500 corresponded to Simca's golden age , a period during which the brand benefited from American technological know-how while retaining its French identity. This transatlantic synergy allowed Simca to offer modern, reliable and affordable vehicles, a positioning that appealed to a European clientele undergoing sociological change.
Simca's philosophy was based on technical innovation and attractive design, values that were particularly evident in the 1500 range. This avant-garde approach foreshadowed the future directions of the French automotive industry, notably the importance given to comfort and everyday practicality.
An Ambassador for Goodrich Tires
This Simca 1500 estate in Goodrich livery is a testament to an era when advertising partnerships between car manufacturers and equipment suppliers were of paramount importance. Goodrich, the American tire giant, readily used French vehicles to promote its products on the European market, creating liveries that are now highly sought after by collectors.
The partnership between Simca and Goodrich was part of a broader business strategy aimed at democratizing the use of high-performance tires. These promotional vehicles traveled the French roads, participating in motor shows and sporting events, helping to build the reputation of both brands.
The orange and blue colors of this particular livery evoke the Pop aesthetic of the 1960s, a period of cultural effervescence when the automobile became a true object of social desire. This bold decoration contrasted with the usual sobriety of family vehicles, perfectly illustrating the spirit of innovation that characterized this decade.
Today, these advertising copies represent precious testimonies of French industrial history, embodying an era when the French automobile industry shone on the international scene and when collaborations between manufacturers and equipment suppliers shaped the visual identity of our roads.
Complete Your Collection of French model cars
This Simca 1500 Goodrich estate naturally finds its place within a collection dedicated to French model cars , alongside other emblematic models from France. It perfectly complements the reproductions of Simca vehicles , forming a coherent whole illustrating the evolution of this legendary brand.
Collectors with a passion for miniature estate cars will particularly appreciate this reproduction, which blends harmoniously with other family vehicles of the period. The advertising dimension of this miniature also makes it an ideal addition to collections of advertising vehicles .
This 1/43 scale miniature is aimed at both experienced collectors and novices wishing to discover the world of French automobiles from the 1960s and 1970s . Its historical authenticity and careful finish make it a lasting investment for any enthusiast of French automotive history.
Frequently Asked Questions
How to understand the scales of miniatures?
Scale indicates the reduction ratio between the real car and the miniature. For example, at 1:43 scale, each centimeter on the miniature corresponds to 43 centimeters on the real vehicle.
Concretely, a 1/18 scale Ferrari model is approximately 25-30 cm long, while in 1/43 scale it measures approximately 10 cm.
What scales are available?
Our model cars are mainly offered in 1/43, 1/24, 1/18 and 1/87 (HO) scales. The scale is always indicated in the product sheet.
The smaller the second number, the larger the model car (e.g. 1/18 is larger than 1/43).
Does the model car come with protection?
Yes, each model car is systematically delivered in its protective box. This box preserves the collectible value and protects your model car from dust and shocks.
How is my package protected during transport?
We package each order with the utmost care: bubble wrap, appropriate cushioning, and polystyrene. Your model car is perfectly secure during its journey.
What is the delivery time?
In-stock items are shipped within 24-48 hours. Please allow 2-3 business days for France via Colissimo or 4-5 days via Mondial Relay.
The model car is no longer in stock, when will you have it?
It's impossible for me to know exactly when I'll receive a new stock because I receive arrivals in dribs and drabs. Please contact me so I can keep you informed as soon as it's available.
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