Citroën HY white, yellow and red with SCOTCH advert (2/4)
Scale: 1/43rd
The carton is missing from the back of the blister pack
PLEASE NOTE: the first image is a computer-generated render and may not exactly match the vehicle in this listing, so please check the photos that follow it.
This miniature of the Citroën HY in the colors of the SCOTCH brand represents one of the most iconic commercial vehicles in French automotive history. With its characteristic white, yellow, and red livery of the famous tape brand, this faithful reproduction perfectly captures the advertising spirit of the golden years of the Type H.
True collector's item for vintage utility enthusiasts, this miniature is a testament to the era when advertising vehicles crisscrossed the roads of France, true rolling ambassadors for the major brands of the time.
Launched in 1947, the Citroën Type H revolutionized the world of light commercial vehicles with its revolutionary architecture. Pierre Franchiset and Flaminio Bertoni designed a vehicle with unprecedented shapes, prioritizing cargo volume and ease of access. Its wave-like self-supporting body quickly became its visual signature, earning it the affectionate nickname of "tube".
The Type H stands out with its front engine, innovative transmission, and exceptional loading capacity for the time. Available in various configurations, from panel van to converted vehicle for street vending, it perfectly adapts to the needs of professionals and major brands looking to develop their local image.
Produced in over 473,000 units until 1981, this faithful companion of French craftsmen deeply marks the collective imagination, becoming the very embodiment of French utility know-how.
During the development of the Type H, Citroën went through a period of intense innovation under the leadership of Pierre-Jules Boulanger. The brand with chevrons, buoyed by the success of the Traction Avant, sought to revolutionize the utility segment with bold technical solutions derived from its expertise in suspension and front engine design.
This era corresponds to the golden age of Citroën innovation, a period in which the French brand developed a unique approach to automobiles, prioritizing comfort, practicality, and technical originality. The Type H perfectly embodies this philosophy, offering unprecedented solutions that will sustainably influence the evolution of European commercial vehicles.
The Citroën Type H SCOTCH advertising is part of a unique French tradition: that of shop vehicles and commercial tours. In the 1950s and 1960s, these brightly colored vehicles traveled the roads of France, bringing consumer goods directly to villages and neighborhoods.
The SCOTCH brand, a French subsidiary of 3M, cleverly used the Type H for its itinerant demonstration campaigns. These vehicles allowed for showcasing innovations in adhesives and tapes, revolutionary products for the time. The colorful white, yellow, and red livery quickly became recognizable, turning each Type H into a true mobile advertising billboard.
This marketing strategy reflects the importance of local commerce in post-war France. The SCOTCH Type H contributed to the democratization of modern products, shaping changes in French consumption habits. These vehicles perfectly embody the spirit of an era where technological innovation meets the French art of living.
This miniature of the SCOTCH advertising Type H naturally belongs in several exciting thematic collections. It fits perfectly with Citroën miniature vehicles, ideally complementing other iconic models of the chevron brand.
Collectors of advertising vehicles will particularly appreciate this piece, which harmoniously interacts with other utility vehicles adorned with major brand liveries. It also makes an excellent addition to light utilities and collections dedicated to 1950s vehicles and 1960s vehicles.
This miniature will appeal to both advertising history enthusiasts and lovers of French utility heritage, offering an authentic view of an era where commercial creativity and French automotive genius met on the roads of the Hexagon.
Stephane Bazille
14 November 2026
Always delivered within the agreed deadlines, well-packaged and protected materials. Nothing negative to report. A constantly renewed range that, despite the intention to remain cautious, always finds new temptations...
Claude Lang
13 November 2026
I placed my second order and everything went smoothly, delivery without issues, items in good condition, and delivered on time. After this second order, I can only recommend the site to Bernardminiature, a serious person. Top delivery, thanks again to him and good for a next order.
Serge PINSON
12 November 2026
In addition to the fact that the 1/43 miniatures received are perfectly in line with the photographs and my expectations and are of great finesse, they arrived very quickly (I was even informed of the shipment) and very carefully packaged. Very satisfied, I placed a new order with Bernard Miniatures, a seller I recommend for their selection and reliability.
Sold
It was the last one, and we no longer have it in stock. It may come back one day, but I can't promise. In the meantime, here are the closest matches available today.
Brown Citroën GS from 1971 (MISSING REAR-VIEW MIRROR)
20,00 €
Citroën Visa 2 Super E brown 1981 (plexi box)
25,00 €
Citroën Traction 11AL Black 1935 - Auto Plus
25,00 €
Citroën Type H long off-white/beige? from 1954 - La Chaine Paysanne
30,00 €
Citroën Traction 11CV Black - Del Prado
25,00 €
The scale is the reduction ratio between the real car and the model. At 1:43 scale, for example, every centimetre of the model represents 43 centimetres of the real vehicle.
In practice, a 1:18 Ferrari model is about 25–30 cm long, while at 1:43 it measures roughly 10 cm.
Our model cars mainly come in 1:43, 1:24, 1:18 and 1:87 (HO) scale. The scale is always listed on the product page.
The smaller the second number, the bigger the model (e.g. 1:18 is larger than 1:43).
Yes, every model car ships in its protective box. The box preserves its collector value and protects your model from dust and knocks.
We pack every order with great care: bubble wrap, snug padding and polystyrene. Your model car is fully secured on its way to you.
In-stock items ship within 24–48h. Allow 2–3 business days for mainland France with Colissimo, or 4–5 days with Mondial Relay.
I can't say exactly when new stock will arrive, as it comes in a trickle. Feel free to contact me and I'll let you know as soon as it's available.